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Awards season is here, so Wella Professionals reveal the secrets behind your favorite red carpet looks.

Revealing the secrets behind your favourite red carpet looks!

Awards season is here, join us to dive into the world of celebrity style and beauty and ensure everyone looks like a star.
Take advantage of our Promotion on Illumina which includes the 4 new shades! 8/36, 9/37, 7/42 and 7/75.

NEW ILLUMINA COLOR SHADES

Blonde fit for a star

Achieve A-list blonde with this express face frame technique.
Wellastore Red Carpet Glam campaign: Blonde fit for a star
Red Carpet Glam: Blonde fit for a star - Step One: Lightening
Step One: Lightening Blondor MultiBlonde + 6% Section a wide face frame. Working in diagonal sections, focus on lightening around the face and add freehand lightness at the back.
Blonde fit for a star - Step Two: Depth and Shadow
Step Two: Depth and Shadow Shinefinity 06/0 + 07/12 Rinse and remove then add a darker glaze to root area and on the ends in between the light areas. Develop for 15 min.
Blonde fit for a star - Step Three: FLASH Glaze
Step Three: FLASH Glaze Shinefinity 40g 010/6 + 20g 010/8 Apply the NEW flash glaze shades on the lightened areas for 5 min, to add shine and give a cool platinum tone.

Glamorous hair look results of Illumina's natural hair color.

Illumina Nude Brunette by Romeu Felipe

Harmoniously complements natural colour with highs and lows. Multi-dimensional colour with pockets of illuminated reflections for a natural-looking multi-tonal blend. Without the need of pre-lightening on natural hair.
Illumina Look Nude - Step One: Base Color
Step One: Base Colour Illumina Color 30g 6/19 + 60g 1.9% Add depth to the first 6cm from the roots. This creates a deeper natural-looking root area with a darker cool shade.
Illumina nude - Step Two: Lightening with Illumina Color
Step Two: Lightening with Illumina Color 15g 7/81 + 15g 8/69 + 30g 9% Take slight diagonal crescents from the back to allow the end result to fall in a natural direction. Apply the lighter shade to the lengths and ends. Move into horizontal crescents in the parting, leaving out 2cm either side of the parting to create a veil. At the front work horizontally 2 sections back with a larger weave to frame the face.
Illumina nude - Step 3: Base Color
Step Three: Base Colour Illumina Color 30g 6/19 + 60g 1.9% Colour the surrounding hair with the same darker cool shade to create a multi-dimensional colour result. Tip: For soft contrast keep lighter shade 2 levels lighter than the darker shade.
Check out our Red Carpet heroes!

Elevate Your Salon with our Red Carpet heroes

Uncover our favourites and unlock stunning looks in your salon to make every client look like a star.
BlondorPlex

BlondorPlex

Refresh with BlondorPlex, a lightener with no compromise on lift.
Sebastian No Breaker: A hybrid hair bonding treatment and leave in styling spray

Sebastian No Breaker

A hybrid hair bonding treatment and leave in styling spray that repairs damaged hair.
EIMI Thermal Image: Create red carpet worthy hair with our long lasting heat protection spray.

EIMI Thermal Image

Create red carpet worthy hair with our long lasting heat protection spray.
Ultimate Repair Miracle Hair Rescue by Wella Professionals

Miracle Hair Rescue

The ultimate repair that reverses hair damage in 90 seconds.

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