TURN BLACK FRIDAY INTO A BUSINESS BOOST FOR YOUR SALON!

This Black Friday it's not just about saving, it's about growing. Position your salon as the destination for beauty and care deals this season by offering the right take-home products. You help clients extend their salon results while increasing your salon revenue.

Your step-by-step to salon retail success:

1. STOCK SMART: Use the Black Friday deals to fill your shelves with best-selling Wella care products your clients already love.

2. SPREAD THE WORD: Download our free Instagram posts to promote the offers on your salon’s page. Let your clients know these deals are available directly from you.

3. TALK VALUE: Create a simple retail display in your salon: let clients see, touch, and try.

4. TALK VALUE: Recommend care duos or masks after every service and remind clients they can take home the same salon-quality care at a special price.

THIS IS HOW YOUR SALON WINS THIS BLACK FRIDAY:

Free Brush when your client buys 2 Wella Care retail products is the perfect incentive to increase your take-home sales.

Do a Color Fresh Mask Service in your salon and the customer can buy a retail Color Fresh Mask at 20% off.

Free full-size Shampoo when your client buys any Mask or Conditioner: Add extra value and encourage multi-product purchases.

LET YOUR CLIENTS KNOW THE OFFERS ARE WAITING FOR THEM

We've made it easy for you to spread the word. Download ready-to-post social content to help with your salon's sellout and drive traffic straight to your salon.

Stock up now, take advantage of our limited-time Black Friday offers, and use our ready-to-post Instagram content to bring clients back to your salon!